Continuing to do the same thing and expecting a different result.
No doubt you developed your goals for the year, hoping to break through barriers, increase revenues and profitability and bring new attention to your product or service.
But do you goals include the changes you are going to make to your process? Do they include the changes you are going to make to YOU?
These aren’t little changes, these are wholesale, gotta be different, gotta be ground-breaking changes.
Did you remember to include those in your goals for the year?
To want is a great place to start.
To need is an even better place to begin.
Without the desire, there is no change, no passion to take those leaps of faith and find the failures you need to have in order to succeed on a much greater level.
Without planning to take leaps and find failures, you won’t; you’ll be safe.
Being safe is maintaining the status quo, running with the herd, perhaps adding a little to your bottom line.
It’s OK, right?
There is always next year.